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Edmonton Oilers announce advertisement partner on home jerseys

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Liam McCormick
September 9, 2024  (11:20)
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Edmonton Oilers jerseys
Photo credit: Ice District Authentics

Moments ago, the Edmonton Oilers announced on that a Play Alberta advertisement will be placed on home jerseys for the upcoming season.

Advertisements on jerseys are a a growing trend in the NHL, and the Oilers are one of the teams to hold out the longest before adding a sponsorship to their jerseys. Needless to say, fans don't love seeing their favourite jersey get an advertisement on it. Play Alberta is currently the province's only legal online gambling service.

Across all forms of social media, plenty of fans are rejecting the change to the jersey. The Oilers have one of the cleanest and most classic jerseys in the league, and to see it with a big ad on it is a little eyesore to an otherwise perfect jersey. It's especially hard to see it be a gambling company, as many fans feel like the gambling industry has encroached on the sport too much too quickly.

It's obviously a disappointment that the Oilers caved to place advertisements on their classic jerseys, but it's just a reality of the modern NHL business landscape. Other major teams, like the Toronto Maple Leafs and Montreal Canadiens have already released jersey sponsorships in the past. The Oilers and ownership are clearly looking to capitalize on the major hype around the team at the moment. If they can find a way to re-sign Connor McDavid and Evan Bouchard after locking up Leon Draisaitl, fans won't be too stressed about the jersey ad.

Source: Edmonton Oilers NHL.com

RELEASE: Oilers & Play Alberta extend partnership

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9 SEPTEMBRE   |   205 ANSWERS
Edmonton Oilers announce advertisement partner on home jerseys

Do you like the advertisement on the jersey?

I don't mind it3215.6 %
Don't like it at all10651.7 %
Who cares, everyone does it5426.3 %
See Results136.3 %
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